Wearables
The fast-growing wearables market encompasses activity monitors, smart glasses, headsets, child and pet monitoring, medical aids, head- and hand-mounted terminals and cameras and even smart clothing. By far, the majority of these products rely on connectivity via Bluetooth® technology. Fitness and wellness wearables are showing up on wrists everywhere to monitor steps, activity, sleep and even emotional levels. Infotainment wearables range from audio headsets to smart watches and smart glasses that use Bluetooth® technology to connect to mobile apps. Industrial wearable applications include handsfree terminals and heads-up displays for more efficient logistics, inventory, production and worker safety.
Consumer electronics and home automation
These days, most consumer electronic devices are connected with the smart, power-efficient wireless Bluetooth® technology. Bluetooth® is practically a standard feature for PC applications. Hundreds of millions of Bluetooth® devices stripped away the wires between music lovers’ headsets and speakers and their phone or PC. New products such as gaming VR headsets, toothbrushes, light bulbs, yoga mats, tools and lawn mowers have also been released with a wireless Bluetooth® connection. With a phone, tablet or laptop in hand, homeowners can control the lights, temperature, household appliances, window and door locks and security systems in their homes. Since most homeowners already have at least one Bluetooth® capable smartphone or tablet, they can use devices they are already familiar with.
Retail and location based services
The proliferation of Bluetooth® technology is opening up new markets. Beacons – small objects transmitting location information to smartphones and powered by Bluetooth® LE – make mobile wallets and location based services possible. Beacon functionality is already used for marketing in shopping malls, for indoor navigation in large stadiums and for contactless payment, e.g. for parking. Other use cases for beacons include airports, transit stations and large event venues where they are used to easily send out notifications on departures, delays and other passenger information.